It often feels like you’re wasting time, money, and energy on various marketing efforts that fail to produce real results, leaving you frustrated and questioning your next move.
The marketing agency is posting content, but it feels like empty noise. It’s not the high-performing video content that resonates, builds your brand, or drives business growth. It’s a box-ticking exercise, not a revenue-generating strategy.
Your company is unique, yet your online presence looks like every other competitor. Potential clients struggle to see what sets you apart, and you’re left with that nagging feeling that your brand isn’t being represented in its true light. You know something's off but can’t quite pinpoint it.
The process is slow, communication is lacking, and you’re left waiting on someone else's timeline. You want to be more consistent and hands-on with your content, but right now, it feels like you're on the sidelines, with no control or voice in the process. It's frustrating when you know you could do so much more if only you had the reins.
We’ll establish a clear and compelling brand message that connects with your dream clients and sets you apart. Your brand story will finally be crystal clear, consistently attracting and engaging your ideal clients.
We’ll create a multi-channel content strategy that connects your brand story to your target audience and drives business growth. Our strategy covers on-social and off-social platforms, ensuring your content reaches and engages the right audience at every stage of the buyer journey. From lead magnets to nurture sequences, and from LinkedIn to YouTube, we design a comprehensive system, complete with lead tracking, analytics, and a streamlined content workflow to turn awareness into qualified leads and conversions.
We help you build a capable, high-performing internal content team that can consistently execute your strategy. We’ll define key roles, assist with hiring, and provide a formal onboarding process with clear
responsibilities and KPIs. Our approach ensures the team fully integrates into your brand, creating a content reserve and collaborating through project management tools. This gives you control and flexibility over your brand’s messaging and marketing efforts while ensuring your team is set up for success from day one.
We transform your internal content team into experts who produce high-impact content that drives results. Through ongoing training in brand alignment, content fundamentals, and platform-specific mastery, we ensure your team creates content that aligns with your brand message and resonates with your audience.
We provide real-time feedback, performance reviews, and soft skills coaching to enhance creativity and teamwork. Weekly content creation sessions maintain consistency, keeping your brand active and relevant, while continuously optimizing and scaling for maximum results.
We've put together a video on how we work with clients to drive revenue with smartphone videos.
I started working with Alex in late 2022 when I hit a content road block and was burnt out. After consuming Alex's content for months and watching his commitment, showing up every day and his powerful messages about video I had to book a call to see what he was all about.
You have certain people in your life which change the course of your journey, and Alex did that by steering me into the right direction with my content. He instilled accountability, showing up every day and putting out good content and videos. He's pushed me past my comfort zone as a mentor/coach and continues to crack the whip in a good way when necessary. If you're not willing to put the work in that Alex provides, then you're not committed. If you follow his steps you will succeed, Just do it and sign up you won't be sorry..
ANDREW BROWN (FOUNDER AND CEO OF TOOLFETCH)
Since I’ve been working with Alex, I’ve probably gained at least 3 or 4 new customers in that time, and one of them was almost a 6-figure deal! The videos not only help me generate new leads and customers, but it also helps me convert the prospects in my pipeline because I’m always in their feed! I've also saved a ton of time by outsourcing the video editing to Alex and his team!
MIKE FARBER (FOUNDER AND CEO OF THE ROI SHOP)
If you want more customers, investors, and an elevated image, keep reading. It is accurate to say that Alex can and will change the trajectory of your company for the best. I hired Alex to assist us with creating content and improving the market position of our company. Alex is a one-stop shop for your entire marketing and content needs. The team at Impaxs is creative, innovative, and fast. Alex is results orientated and delivers success with rapid growth. His combination of creativity, structure, and professionalism is scarce. We will continue to use Alex as the results speak for themselves. Alex delivered new customers, investment interest, and a new voice to our industry. Alex is our first call when we need to reach the market. He is an absolute pro, easy to work with, has fresh new ideas, and is flexible. It will make you wonder why you didn't call him earlier.
ROBERT BOLEN (CEO AT BUNCH)
I have had the pleasure to work with Alex and his team on the video content for my recruitment-talent-focused podcast, #thePOZcast for the past year or so. To say he is talented would be an understatement. The level of creativity, work-ethic and client-focus is unmatched. He has the unique ability to listen, collaborate and innovate to take your ideas and content to the next level. I put my full support behind Alex and look forward to continuing to work together. He and his team will make any business better and resonate with clients and customers alike.
ADAM POSNER (FOUNDER AND PRESIDENT OF NHP TALENT GROUP)
Alex is an awesome partner for our video and content needs. His ability to deliver quality video in a timely manner makes me confident we will always use Alex. His combination of creative and professionalism are rare.
STEVEN SCHMITT (CRO AT SELLX)
Alex truly is a video content creating genius! He has a rare ability to engage, entertain and educate his audience in less than 3 minutes with his weekly LinkedIn video content! In a sea of coaches and consultants on the platform, Alex truly is one of the good guys. He has a true passion for what he does and it shines through in his value based approach to business and life. He really is a master at his craft
RAVI RAJANI (FOUNDER OF RAVI RAJANI CONSULTING)
Alex is a creative mastermind. He understands the "creator" experience top to bottom. From prepping your mindset, to maximizing post production in innovative ways - This guy primes people for elite performance no matter where you are at in the process. 111% recommended
TRAVIS LACHNER (CEO AT BEAST NODE)
Alex is a beast when it comes to Unleading the Creative! He helped me gain clarity aorund a content strategy for our business that is strategic, but most importantly consistent. We have won business as a direct result of some of the strategies Alex and I devised together and I'm so grateful for his expertise. If you are looking for a thoughtful partner who is setting the pace in the creative/video/digital marketing space, Alex would be a great bet!
MITCH ROBBINS
Engaging with Alex is an absolute no brainer -- and you can trust me because I have tried them all and never give recommendations for services unless I am 100% vouching for it. Alex is a smart innovator whose services are extremely impactful. He is someone I would recommend to anyone who is serious about building their brand in a meaningful and truly scalable way. Reach out to me on DM directly if you have questions. I can't say enough positive about Alex and his team.
NICK GALLO
Alex is so f-ing money, he doesn't even know it. If you need help with video content, upping your LinkedIn game, or just effectively communicating with your clients and prospects, there is no better person to reach out to than Alex. He has great ideas, does what he says he is going to do, is a good judge of talent, and cares about his clients. If anyone wants to talk further about why you should work with Alex and his team at Impaxs, just DM me and I'll be happy to share more deets.
ALAN STEIN
My goodness. If every business could think as creatively and outside the box as Alex B Sheridan, they would be absolutely unstoppable. This man just thinks differently, and that's the type of person I want to be around and learn from.
MARCUS SHERIDAN (INTERNATIONAL KEYNOTE SPEAKER AND ENTREPRENEUR)
I highly recommend Alex for his outstanding ability to leverage content effectively. He brings a pragmatic and personalized approach that adds immediate value to any project. His content strategy is top-notch, and his dedication to getting results is something I advise anyone who seriously to improve in content creation.
Gabriela Muller Mendoza
I highly recommend Alex Sheridan as an exceptional coach in the industry. Alex guided me through the process of creating a tailored content strategy that precisely aligned with my objectives. His expertise in leveraging LinkedIn for effective customer targeting through video content is unparalleled.
Alex has an innate ability to comprehend individual personalities and capitalize on their strengths to convey messages effectively. Not only does he excel in teaching fundamental strategies, but he also continuously pushes the boundaries with innovative ideas, staying at the forefront of the industry.
With a robust business background, Alex effortlessly navigates through diverse industries, adeptly utilizing various platforms such as LinkedIn, YouTube, and TikTok, to name a few.
Overall, Alex's proficiency, insight, and adaptability make him a standout professional in the field.
![Client 1 Photo](/img/-1699587266.jpeg?v=1716337976&c=3")
Jake Bute
The Founder Talk Podcast is a show where real Founders talk about building real businesses….and life.
It’s a place where Founders (And aspiring Founders) can take a break from building their business for a second and listen to what other entrepreneurs are going through. The good times, the challenging times, the wins, the losses, the real journey.
A bi-weekly newsletter that has one goal: To help you become the #1 brand in your industry through video content.
Always value. Never spam.
2024 © All Rights Reserved. Website by Cloud Concepts
TikTok